ilmStar.com published an informative tech related topic “Pinterest Earning in Pakistan | How to Earn Money Online with Pinterest”.
There are so many social media platforms to choose from that most business owners focus their time and attention on one or two when deciding which sites are best to brand and market your business.
You can’t forget the visually engaging pins and boards found on Pinterest there’s a few standout ways in which Pinterest varies from other social media sites while you can follow users and & they can follow you.
It’s not about friends and followers instead it’s about generating instant access to engaging visual imagery and informative pins regarding any and every area of interest.
These pins can be added to a user’s personal boards for future reference anyone can access any other user’s pins by the category or keywords related to the pin. While each pin can have a bit of text or even a URL the goal here is not the here’s where I’m and what I’m doing topic of most social media platforms instead a relevant comment regarding the post and what it represents is standard most importantly unlike Facebook and twitter where your host’s peak engagement is rarely more than five days or a few hours pins can continue to show up in search results indefinitely now.
If you’re inclined to stick with the major players like Facebook and twitter don’t write off Pinterest until you take a closer look at the stats first off let’s talk about the sheer size of your potential audience Pinterest boasts an insane 150 million active users.
Yeah! you heard that right 70 million of those are in the us with 80 million outside the us as can be expected Pinterest activity is proportionately astronomical there are over 75 billion pins which have been posted to over one billion public and private user boards over two billion shopping pins are posted daily eighty-seven percent of users make purchases after seeing products or services on Pinterest and 93 percent use it with an eventual purchase online or offline.
As their primary goal which makes Pinterest a no-brainer platform for those seeking to sell goods and services to a shopping minded audience and 72 percent of users make offline purchasing decisions based on Pinterest content so it’s not just a gold mine for online businesses the average Pinterest user session is just over 14 minutes which is very impressive when you compare that to most other social media platforms 14 million rich pin articles are posted every day and a whopping five percent of all web traffic comes from Pinterest.
Eighty percent of Pinterest users access the site from a mobile device so mobile marketing and mobile-friendly content is very important here and two out of three pins are posted by businesses or brands so you’ve got some competition which is actually a very good indicator for how profitable Pinterest can be oh and if you happen to be in the culinary niche guess what there are over 1.7 billion recipes on Pinterest.
As for your audience makeup 81 of Pinterest users are women so the Pinterest is for girls stereotype clearly has some truth to it at least from a market research perspective but don’t worry if your target audience is males the percentage of males on the site is increasing rapidly making up about 40 percent of new users recently in case you were wondering the most popular categories for these new male Pinterest users are technology food and drink big surprise right as for age millennials are using Pinterest just as much as Instagram the median age of users is 40 years old but the most active pinners are under the age of 40.
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